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Accueil • Learning for performance

Quantum Selling
What Do Salespeople (and People) Experience?Everything has changed and continues to change rapidly. Companies expect salespeople to focus on customers, but the challenges they face are complex: For example, the simple act of checking an Instagram message can lead you to forget your initial intent. A notification can immediately shift your focus with thoughts like, […]
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Taking Time Is Not Equal to Wasting Time
In our rush to embrace new technologies, are we unintentionally sacrificing human connection? We justify this trade-off with buzzwords like efficiency, speed, and quality, but I can’t help feeling that we’re losing something essential along the way. Sales management is a prime example. The more technology we adopt, the more mechanized the process becomes. We dissect the sales journey into […]
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Hit the road Jack!
Right before the start of the weekend, Friday evening at around 8 p.m., I was searching for an old email on a completely unrelated matter when I suddenly came across a message. It was an email on an ongoing delicate topic that I did not appreciate. Over the weekend, this topic kept wobbling in my […]
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Balancing Client Quantity and Revenue Quality in Business
This week, I had a fascinating discussion with a business owner about the size of a business and the balance between client quantity and revenue quality. The question was simple yet profound: Is it better to generate €2M with 18 clients, or €1.8M with just 10 clients? The answer, as with most things in business, […]
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Leadership and Followership: A Dynamic Dance of Roles
Leadership is often celebrated as the pinnacle of success, while followership remains misunderstood and undervalued. Yet, in modern organizations, followership is not passive; it is an active and noble role, requiring the same finesse and skill as leadership. Together, these roles form a dynamic interplay that drives innovation, resilience, and success. Contrary to the passive […]
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The power of “I don’t know”
Sales has long been likened to a competitive sport, where dominance, expertise, and force are seen as the keys to success. But what if impactful selling isn’t about overpowering objections, but about redirecting and flowing with them? Drawing inspiration from the martial art of Aikido, we explore how embracing balance, agility, and empathy can redefine […]
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Montreux and AI
What does Montreux—a serene Swiss town nestled by Lake Léman—have to do with Artificial Intelligence? At first glance, nothing. But let me explain… Last week, I was invited to speak at a conference in Lyon about the transformative impact of AI on the sales profession. To frame my talk, I posed three essential questions: The audience […]
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Why Do We Only Build Sales Teams with Salespeople?
Reading Yes to the Mess by Frank J. Barrett sparked an intriguing thought: Would you build a football team with only defenders? Or a jazz band with only saxophonists? Of course not—it would be absurd. Even in business, you wouldn’t construct a finance team entirely from accountants. So, why do sales teams consist solely of […]
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Reclaiming Your Pace: Lessons from the Highway
ot too long ago, I found myself on the highway, eager to embrace the freedom of driving at my preferred speed of 140 km/h. I engaged my adaptive cruise control, excited for a smooth ride ahead. However, the experience didn’t unfold quite as I expected. As I cruised along, another car entered my lane...
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